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Image of social media icons on the Blair and Co logo that speaks to our website development servic

At Blair & Co., we specialize in designing and developing WordPress websites tailored to meet the unique needs of real estate agencies, small businesses, and start-ups.

Real Estate Website Development Solutions

In the fast-paced world of real estate, having a robust online presence is crucial. We create custom WordPress websites for real estate agencies that not only look great but also offer advanced features like floor plans, virtual tours, and integrated real time inventory, specifications, lead generation programs.

Small Business Websites

For small businesses, a website is not just a digital address. It’s a tool for attracting customers, showcasing products, and driving sales. Our WordPress websites are designed to reflect your brand identity and serve as a powerful marketing tool.

Start-Up Web Design

Start-ups need websites that can grow with them. We build scalable WordPress websites that can evolve with your start-up, from the initial launch to the growth phase and beyond.

Easy. Transparent. Scaleable.

Our commitment and our experience means means we can scale our services to match your website development budget.

At Blair and Company, obtaining a quote is a easy. We are committed to engaging in meaningful dialogue with every potential client, ensuring that your unique needs are understood and met with expertise.

With a broad spectrum of specialized skills and a track record of success, we make the process of requesting a quote not just easy, but a step towards securing the growth and stability of your business.

We’re here to support you through every challenge, with a steadfast commitment to put your needs at the forefront.

Reach Out Directly

Getting your website development quote for your next project in 24 business hours or less.

Take a look at some of our the website we have developed over the last couple of months.

Since 2011, we have been able to develop over 100 websites for a variety of clients in a variety of industries. What we have learned helps us build a better site for your company.

Multi Family - For Sale

Multi Family - Purpose Built Rental

Builder & Developers

New Communities

The Rest

Sample of Blair and Co's website development process on a laptop showing wordpress website

Our website development process in 5 easy steps.

  • 02

    Client Meeting

    In the client meeting stage, we meet to determine what your goals are for the website, and to establish what functionality is needed and where it is needed. This helps us to visualize the user flow and how to effectively design the site to ensure the flow makes sense.

  • 02

    Order Only What You Need

    We research competitor sites, review effective keywords, analyze target markets and audiences, and further establish the features and functionality based on the user groups we will have.

  • 0201

    Creative Development

    In this stage we create mood boards to help understand the feel for the site, and the inspiration from which we are pulling in order to establish the emotion and style for the rest of the website.

  • 020501

    Content & Design Planning

    In this stage we determine the copy, the imagery, and the CTA’s that we need to use throughout the site. What is determined in this stage is not final and is still subject to the client’s approvals. We also look to flesh out the rest of the website design along with all of the SEO content required to give the site a strong initial SEO score.

  • 0201

    Programming

    This is the final stage of the website and comes after client sign off on the design of the website. Once this stage is entered, website structure cannot be altered. Minor art and text changes will be allowed, but page additions and re-strcuturing will be required to be completed as a new job.

Our Story

Blair and Company (Blair & Co.) was founded in 2011 with the goal to become one of Western Canada’s leading Real Estate and SMB marketing firms.

We believe that success comes from under-standing the marketplace and under-standing the target audience, and we know the first step to understanding is research.

Everything we do, from campaign implementation, to strategy, to web design and media planning, is predicated by this belief.

We thrive on the implementation of systemic research programs that drive smart and results oriented marketing programs. We aren’t afraid of accountability, in fact we need it to assist us with our understanding of the ever-changing market.

Click the & on the map to see who we have worked with.
Map of Canada where we have serviced real estate builders and developers clients in British Columbia, Alberta, Saskatchewan and Manitobia

I am extremely thankful to have worked and employed some of the hardest working, most talented and caring people in the business. Although faces changes, our commitment to value and quality never does.

Steve Blair from Blair and Co.
Steve Blair
Account Director
With over 20 years of marketing experience, Steve began his career in 2001 as an Account Coordinator.
 

He quickly worked his way up to Account Director and, in 2011, started Blair & Co. Advertising Inc. Over the years, Steve has executed marketing and research for land developers, as well as single and multi-family new home builders.

Jesse Lalli
Account Director
Jesse received his Bachelor of Commerce in Marketing from the Haskayne School of Business at the University of Calgary and has extensive knowledge and experience in marketing and business.
 

He brings creativity and a fresh perspective to client management with new marketing ideas and strategies. He works on managing client budgets, media planning, and agency workflow.

Luis Prada, Art Director, from Blair and Co.
Luis Prada
Art Director
Luis graduated with a Bachelor in Advertising graduated from Jorge Tadeo Lozano University (Colombia).
 

For the past 17 years, Luis has served as either a Creative Director, Graphic Designer, and Art Director with many worldwide agencies including GREY, MULLEN LOWE/MASS, PROXIMITY BBDO, McCANN ERICKSON and TORO. He has been Blair and Company’s Art Director since November of 2019.

The Story of A Marketing Agency - Through Thick Thin

Through all the ups and downs that come with running a business in Alberta - we take great pride in our resilience, adaptability and determination.

Scenic view of Bridgeland neighborhood, showcasing urban living and vibrant community life
2011
Bridgeland
Where it all began. In a cozy little home located in Bridgeland, this is where Blair & Co. took it’s first steps. We had big dreams of a fancy office, nice cars, and big teams. We wanted prove to everyone we could do it.
Panoramic view of Currie Barracks, highlighting residential development and community amenities
2013
Currie Barracks
After quickly growing out Steve’s home office in Bridgeland, the company was re-located to Currie Barracks to provide room for the team to grow into something bigger. We added some great team members and clients.
Charming streetscape of 10th Ave, featuring local shops and bustling city life
2016
Downtown
After gaining traction and setting our sites on becoming bigger the election happened and Calgary's economy hit the wall. Four years later - COVID hit. We adjusted team sizes to match our changing market and tried to stay positive.
Modern office interior of Blair and Co showcasing a professional workspace and collaborative environment
2023
Back To Basics
After COVID and our lease ended, we made the decision adjust to our market. Calgary has went from having over 8 agencies that specialized in Real Estate marketing to only 1 or 2. We needed to explore other marketing specialties and use the money we saved on our OH to invest into our client work.

Though Real Estate is our specialty we work with a wide array of small and medium size businesses.

You have a question?
We have an answer

Thanks for reaching out. We are always excited with the possibility of working with new clients. Please let us know some information about your company and what services you are interested. 

Real Estate Experience Beyond Compare

Over last 25 years our team has had the opportunity to work with some of the very best developers & builders in Western Canada.

Multi Family Projects - For Sale

  • 43 Park (Calgary – Vericon Developments)
  • Accent (Canmore – High Point Developments)
  • Aspen Park (Edmonton – Abbey Lane Homes)
  • Brio (Winnipeg – Porchlight Developments)
  • Cascade (Canmore – High Point Developments)
  • Cascade (Edmonton – PK Developments)
  • Oliver (Edmonton – ICM)
  • Cawston (Kelowna – Innocept)
  • Dwell (Calgary, Ever Real Estate)
  • GlassHouse (Regina – Greenview Developments)
  • Homestead (Regina – Porchlight Developments)
  • Icon (Edmonton – Langham Properties)
  • Jade (Regina – Porchlight Developments)
  • Kashmere (Mckinley Beach – McKinley Beach)
  • Life (Regina – Porchlight Developments)
  • LiFTT (Calgary – Vericon Developments)
  • MacEwan Landing (Edmonton – Urban Landmarks)
  • Marlo (Calgary – Vericon Developments)
  • Monogram (Regina, Porchlight)
  • Mountain View Villas (Fairmount Hot Springs)
  • Omega (Edmonton – Langham Properties)
  • One River Park (Edmonton – Abbey Lane Homes)
  • One12 (Edmonton – High Point Developments)
  • Quay (Edmonton – Abbey Lane Homes)
  • Renaissance (Canmore – Renaissance Corp.)
  • RGB (Regina –Porchlight Developments)
  • Rivairo (Airdre)
  • Renaissance (Canmore – Renaissance Corp.)
  • RGB (Regina –Porchlight Developments)
  • Rivairo (Airdre)
  • Scarboro on 17th (Calgary – Bow Developments)
  • Serenity (Edmonton – Urban Landmarks)
  • Sky (Edmonton, One Developments)
  • Skyview Landing (Edmonton – Urban Landmarks)
  • Solara (Edmonton – Abbey Lane Homes)
  • Sommerset (Sylvan Lake – Meterra Developments)
  • Steps (Calgary – Guistini Corp)
  • Strand (Vernon – Meterra Developments)
  • The Bonavista (Edmonton – Abbey Lane Homes)
  • The Stockwell – (Kelowna – Innocept)
  • The Venetian (Edmonton – Abbey Lane Homes)
  • Touchmark in Wedgewood (Edmonton – Touchmark)
  • Unison (Winnipeg – Porchlight Developments)
  • Velocity (Regina – Porchlight Developments)
  • Victory and Venture (Calgary – Providence Group)
  • ViP (Edmonton – Abbey Lane Homes)
  • William Off Whyte (Calgary – Greenview Developments)
  • William Off Whytye (Edmonton – Greenview Developments)

Multi Family Projects - Rental

  • Bergen (Brava Developments)
  • Encore (Calgary, Gracorp)
  • Giodano (Calgary – Brava Developments)
  • Layton Block (Edmonton – ICM)
  • Marquee on 16th (Calgary, Marquis Developments)
  • Maverick (Edmonton – Abbey Lane Developments)
  • Nimmons (Brava Developments)
  • Parliment (Regina – Porchlight)
  • Riverwalk Vista (Columbus, ICM)
  • Slate (Edmonton – Salesmatic)
  • Southpark (Edmonton – One Developments)
  • Sync 111 (Edmonton – Eagle Construction)
  • The 5th (Calgary – Arlington)
  • The Oliver (Edmonton – ICM)
  • The Winston (Brava Developments)
  • VERSUS (Calgary – One Developments)
  • Vive (Edmonton – Salesmatic)
  • Wilderness Ridge (Calgary – Brava Developments)

Single Family Home Builders

  • Alquinn Home (Edmonton)
  • Aspire Attainable Housing (Regina)
  • Avalon Master Builder (Calgary)
  • Baywest Homes (Calgary)
  • Beattie Homes (Calgary)
  • Birchwood Properties (Calgary)
  • Brookfield Residential (Calgary)
  • Canterra Custom Homes (Calgary)
  • City Homes Master Builder (Edmonton)
  • Compass Rose Homes (Calgary)
  • Crystal Creek Homes (Calgary, Edmonton)
  • Daytona Homes (Edmonton)
  • Decker Urban Developments (Calgary)
  • Dolce Vita Homes (Edmonton)
  • Douglas Homes (Calgary)
  • Gramercy Custom Homes (Calgary)
  • Jayman BUILT (Calgary)
  • Landmark Homes (Edmonton, Calgary)
  • Lighthouse Custom Homes (Calgary)
  • Lincolberg Homes (Edmonton)
  • Lupi Luxury Homes (Calgary)
  • Park Royal Homes (Edmonton)
  • Marwest (Winnipeg)
  • Marcson Master Bulder (Edmonton)
  • Milestone Builder Group (Edmonton)
  • Morrison Homes (Edmonton)
  • Pacesetter Homes (Edmonton)
  • Park Royal Homes (Edmonton)
  • Rohit Developments (Edmonton)
  • Shane Homes (Calgary)
  • Sterling Homes (Edmonton, Calgary)
  • Streetside Developments (Edmonton, Calgary)
  • Summerhill Homes (Edmonton)
  • Wolf Custom Homes (Calgary)

Developers

  • 5 Lakes (Calgary – Decker Management)
  • Buffalo Hills (Calgary – Buffalo Hills Development Corp)
  • Currie Barracks (Calgary – Canada Lands Company)
  • Garrison Green (Calgary – Canada Lands Company)
  • Riveria (Cochrane -Tamani Developments)
  • Riversong (Cochrane – Tamani Developments)
  • Rock Lake Estates (Calgary – Decker Management)
  • Sherwood Hills Estates (Sherwood Park – Abbey Lane Homes)
  • Skyview Ranch (Calgary – Walton Developments)
  • Southfork (Leduc – Tamani Developments)
  • Summerside (Edmonton – Brookfield)
  • Terwillegar Towne (Edmonton – Brookfield)
  • Uptown – (Edmonton, Salesmatic)
  • Village of Griesbach (Edmonton – Canada Lands Company)

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