We are a Calgary-based creative agency specializing in real estate marketing, digital strategy, and brand development.
Blair & Co. delivers strategy, design, and execution for rental developments that need awareness, demand, and long-term brand value.
At Blair & Company, getting a clear, accurate project scopes is straightforward. Our goal is to have a focused, productive conversation with you to fully understand your needs.
With broad experience across branding, digital, and real estate marketing, we tailor the scope to match your objectives and ensure your project receives the attention and expertise it deserves.
We are here to support your team, remove friction from the process, and deliver work that strengthens your project from launch through long-term growth.





Every project starts with an understanding of the market, the audience, and the competitive landscape. We define what makes your rental development different and how it should show up.
Names, logos, visual identity, messaging, and the digital ecosystem that carries it. We design brands with intention so your development stands out from the noise.
From websites and social to digital ads and signage, we build launch plans that turn awareness into inquiries, tours, and lease conversions.
Marketing is a living engine. We monitor performance, refine content, shift budgets, and keep your project moving toward full occupancy.
Purpose:
The website will serve as the primary launch platform for the LOCAL placemaking initiative. It will feature key information on the vision, mission, team, process, and inspiration centre, along with an interactive map highlighting the 10 Power Spots. The site will also support a campaign framework that allows for dedicated pages to be added for each placemaking location over time.
Estimated Cost: $4,500
UX Strategy & Site Architecture
The website must educate and introduce three primary target audiences: the general public, private companies, government and public bodies.
Deliverables:
Website Development
Fast, secure, optimized, and built for property management workflows.
Built On: WordPress + Elementor + Jet Engine
Deliverables:
Purpose:
Using the existing brand as a foundation, we will design the website to both reflect and extend the current identity. This includes translating the brand into cohesive digital elements, such as layout, typography, colour usage, and visual language, while creating a flexible online system that supports storytelling, placemaking content, and future growth. The result will be a website that feels distinctly LOCAL, consistent with the brand, and engaging across all digital touchpoints.
Estimated Cost: $1,500
Deliverables:
We are always proud to showcase our expertise and experience in developing and creating amazing work for our clients.
From traditional advertising campaigns to custom websites, our creative department continues to produce work that speaks to the hearts and minds of our target audiences.
Our portfolio is filled with successful projects that illustrate how we have helped our clients achieve both their creative and business goals through innovative strategies and creative solutions. Take your time, explore, and we hope you enjoy the experience.